Easy Strawberry Swirl Fudge

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This Strawberry Swirl Fudge is velvety, creamy, and so pretty in pink! With a rich vanilla base and a vibrant strawberry swirl, it’s the perfect no-fuss treat for holidays, baby showers, or a cozy afternoon sweet tooth. And the best part? No candy thermometer needed!

Why You’ll Love This Fudge

This isn’t just any fudge. It’s a strawberries-and-cream dream in candy form. Using marshmallow creme and white chocolate chips creates a melt-in-your-mouth texture, while a touch of strawberry gelatin gives it its signature fruity swirl. Whether you’re making it for Valentine’s Day, gifting to friends, or simply indulging for yourself, this fudge is bound to become a favorite.

What Makes It So Great?

  • No thermometer required – just simple stovetop boiling
  • Eye-catching swirl for stunning presentation
  • Only 7 ingredients and 15 minutes of active prep
  • Freezes beautifully for make-ahead ease

Ingredients for Strawberry Swirl Fudge

  • Granulated Sugar: This is the primary sweetener and helps create that classic smooth fudge texture.
  • Heavy Whipping Cream: Adds rich creaminess. Do not substitute with milk—cream is essential for the correct consistency.
  • Unsalted Butter: Creates that melt-in-your-mouth texture. Salted butter can be used, but reduce or skip the added salt.
  • White Chocolate Chips: These form the creamy vanilla base. You can also use chopped white chocolate bars.
  • Marshmallow Creme (or Fluff): Adds softness and helps the fudge set firmly without being too hard.
  • Strawberry Gelatin Powder: Just 1 tablespoon gives a sweet strawberry kick and lovely pink hue.
  • Salt: A pinch of salt enhances the overall flavor and balances the sweetness.

How to Make Strawberry Swirl Fudge

Prep Your Equipment

Line a 9-inch square baking dish with parchment paper and set aside. This will make it easy to remove and slice later.

Step 1: Boil the Base

In a large saucepan, combine the sugar, heavy cream, butter, and salt. Stir constantly over medium-high heat until the mixture comes to a boil. Once boiling, keep stirring and let it boil for exactly 5 minutes.

Tip: Set a timer! Boiling the full 5 minutes is key to getting the perfect texture.

Step 2: Mix the Vanilla Fudge

Remove the pan from heat. In the bowl of a stand mixer (or large bowl), add the white chocolate chips and marshmallow creme. Carefully pour the hot sugar mixture over top. Beat for 1–2 minutes until fully melted, smooth, and fluffy.

Shortcut: Add the chocolate and fluff to your mixer bowl before you start boiling to save time and mess later!

Step 3: Swirl in the Strawberry

Pour half of the vanilla mixture into your prepared pan and spread it evenly. To the remaining mixture in your bowl, add the strawberry gelatin powder and beat until fully combined and vibrant pink.

Gently pour the strawberry mixture over the vanilla base. Use a knife or skewer to swirl the two layers together for a marbled effect.

Step 4: Let It Set

Let your fudge sit at room temperature for at least 4 hours, or overnight, until completely set. Once firm, lift out of the pan using the parchment and cut into small squares.

Tips for the Perfect Fudge

  • Don’t under-boil: Boiling less than 5 minutes may result in soft or sticky fudge.
  • Swirl fast: The fudge starts setting quickly, so swirl immediately after pouring the strawberry layer.
  • Use parchment: Makes lifting and cutting much easier and cleaner.
  • Store Smart: Keep fudge in an airtight container at room temperature for up to 2 weeks. It also freezes beautifully!
  • Flavor Swap: Swap the strawberry gelatin for raspberry, cherry, or even orange for a fruity twist.

Tools You’ll Need

  • 9×9 baking dish (lined with parchment)
  • Medium to large saucepan
  • Stand mixer or hand mixer
  • Wooden spoon or spatula
  • Knife or skewer for swirling

Fudge FAQs

Can I use almond bark instead of white chocolate chips?
Yes, almond bark works well. Just be sure to chop it into small pieces for even melting.

Can this fudge be made ahead of time?
Absolutely! Make and freeze up to a month in advance. Layer with parchment paper in an airtight container.

Do I need to refrigerate it to set?
No need—this fudge sets at room temperature. Refrigeration is only needed if you want to speed things up.

Final Thoughts

This Strawberry Swirl Fudge is one of those recipes that feels fancy but is incredibly easy to pull off. Whether you’re a seasoned candy maker or just starting out, you’ll love how foolproof and delicious this treat is. Make a batch, share the love—or keep it all to yourself. No judgment here!